DENVER — Mary’s Tails, a brand of hemp CBD-infused tinctures, balms and gels for pets, announced May 13 its products have been added to PetSmart stores in select areas of the United States. This marks the first CBD brand for pets to be stocked in PetSmart stores.
The hemp-based pet products will be added to PetSmart locations throughout Colorado, Oregon, Indiana, Kentucky and Tennessee. The companies plan to expand distribution to other states this summer.
“Our exciting partnership with PetSmart makes the Mary’s Tails product suite even more accessible to pet parents, allowing them to provide their dogs and cats with the daily wellness benefits of hemp-derived CBD,” said Luke Mullins, vice president of pet sales at Mary’s Brands.
The brand is owned by Mary’s Brands, a CBD product company founded in 2016 offering CBD-infused products for pets and humans. Mary’s Tails formulates its pet products with full-spectrum hemp extract and CBD sourced from its partner farms in Loveland, Colo.
“PetSmart continues to build a world class shopping experience through merchandising, product selection, and service. We evaluated numerous CBD pet brands and selected Mary’s Tails to be the first CBD brand to be on shelf,” said Tim Milano, Vice President of Merchandising, PetSmart. “The addition of Mary’s Tails will answer the call from our consumers seeking options for a highly trusted hemp extract with naturally occurring CBD for pets.”
According to Mary’s Tails, the company tests all products for pesticides, heavy metals, microbials and solvents. All internal and external testing is made public. Products include transdermal gel pens, tinctures, capsules and balms at various dosages targeting overall health and wellness.
In the pet specialty retail channel, sales of hemp-CBD products have grown tremendously since 2016, starting at just $163,000 in sales and growing to nearly $9 million in 2019, said Maria Lange, pet and cannabis research specialist for Nielsen Global Connect during a presentation at Global Pet Expo 2020.
As these products move into the big box pet channel and national pet retail chains, the marketplace demands more research, regulatory approval and education on the use of CBD in pet health products.
Read more about CBD pet products and how they fit in to today’s pet marketplace.